Given today is the Presidential Election, and we are learning about social media, I thought it would be an interesting time to discuss who is and is not allowed to advertise on different Social Platforms, especially considering that jaw-dropping sums are being spent on political adverts on social platforms.
Facebook blocked most ads about political issues for the week leading up to the election. However, those protections may not exactly be foolproof and has not been executed without issue. Twitter outright bans political advertising on the position that messaging should "be earned, not bought." Reddit allows political advertising but has adjusted how they handle reporting and socialization of that content.
Given how down-ballot races are often decided by name recognition, social provides an advertising option where impressions may be enough to earn the required ROI.
In an era where truth is difficult to tell from fiction and advertisements are tough to recognize in a sea of 'user generated content,' what are other peoples' thoughts on where the line should be drawn? Is there a difference in trying to convince someone to buy your cereal brand versus vote for your candidate? Does it matter if the pixels were paid for or organic?
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